The Rise of Tarot-Inspired Travel With Lonely Planet

Travel-inspired Tarot Cards by Lonely Planet

Lonely Planet, the global travel publisher, has launched its first tarot-inspired travel deck,  Travel Tarot, Blending the art of divination with the spirit of exploration, Travel Tarot invites readers to embark on a journey of self-discovery, mindfulness, and adventure.

Created in collaboration with astrologer and tarot practitioner Jeff Hinshaw, founder of Cosmic Cousins, Travel Tarot, reimagines the classic Rider–Waite–Smith Tarot deck through the lens of travel. Each of the 78 illustrated cards is connected to a destination around the world, selected intuitively and grounded in the symbolism of tarot’s archetypes. From sacred sites and natural landscapes to cities and remote regions, the locations reflect deeper meanings often associated with travel, offering space for reflection and inspiration.

The deck comes in a designed box and includes a 96-page guidebook that explores:

  • Tarot as a travel companion, cultivating a mindful and meaningful tarot practice
  • How to conduct readings for reflection, direction, and inspiration
  • The structure of the tarot deck and the symbolism behind each card
  • Destination pairings that bring each card’s message to life

Featured Tarot Cards:

  • Three of Cups (Isle of Skye, Scotland): A celebration of friendship and joyful reunions, the Three of Cups encourages communal gatherings that cultivate gratitude.
  • The Star (Blue Lagoon, Iceland): The Star often appears after a period of hardship, signalling a time for deep renewal.
  • Knight of Cups (River Boyne, Ireland): Driven by noble causes, the Knight of Cups is on a mystical journey of love and transformation.
  • Two of Swords (Lake Bled, Slovenia): Balancing head and heart, the Two of Swords encourages deep contemplation and meditation
  • Six of Pentacles (Otavalo, Ecuador): Balancing nurturance with practicality, the Six of Pentacles speaks to the importance of generosity and reciprocity in daily life
  • Knight of Wands (Simpson Desert, Australia): Confident and bold, the Knight of Wands is an adventurer who takes the road less travelled

Travel-inspired tarot is on the increase offering a new perspective on reflection, decision-making and renewal. It frames travel as something that shapes thoughts rather than physical destinations.designed for both experienced tarot readers and those new to the practice. Check out Lonely Planets.

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